Following a second phase investigation, the European Commission has cleared Google’s proposed acquisition of the online advertising technology company DoubleClick. The Commission examined a wide range of possible horizontal and non-horizontal theories of harm and eventually concluded that the transaction would be unlikely to have harmful effects on consumers. RBB advised Google and DoubleClick throughout the investigation alongside lawyers Cleary Gottlieb, Hengler Mueller, Jones Day and Simpson Thatcher & Bartlett.
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